Now as you all now, today is the special day for Kate & William, yes it's the day of the Royal Wedding. Not coincidentally here is an look at Emma Graham the founder of Wedding decor. Her company local to Cumbria was opened when she was 21 years old.
The young entrepreneur knew that there was a lot of competition when it comes to wedding decor, but there wasn't any Wedding shops anywhere near her. So she saw this gap in the local market and took advantage of it, opening up her own shop and Wedding Decor is now the most established business in its industry in the whole of Cumbria.
She found the need for her business when she was preparing to get married. She had to search online for hiring of wedding decor and none of these places where anywhere near Workington, her home town. It was hard for her to find exactly what she wanted and so just 6 weeks after her wedding day she opened Wedding Decor based in Workington on the High Street.
This was her dream business and nothing was going to stop her. She partnered up with her mum to help run the company and she said “It is exciting going into business with my mum."
Emma isn't inexperienced either when it comes to starting a business. At just 21 years old she already has set up a successful hairdressing salon near to her home.
On her first day she had a 15% of sale on all orders, which proved to be very successful.
Emma just goes to shop that entrepreneurship isn't all about the next Facebook or finding an innovative product to fill a gap in the market. It is just as important to fill gaps in local markets which can build successful lifestyles for many people. looking to get out of the 9-5 grind and being able to manage yourself.
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